Johnnie Walker
Princes Street Experience
Hybrid Event - Pixel Streamed
An immersive environment that echoes the physical visitor experience, combining the best elements of social gaming and hybrid events to build a digital platform for a global audience.
Built in Unreal Engine for a truly global audience of VIP customers, press, influencers, brand ambassadors and Johnnie Walker fans from 136 countries.
Our team brought together art & code to develop a deeply interactive and beautiful experience for Johnnie Walker.